The Fashion Icon Antony Price, Famed for Styling Iconic Acts Like Bowie and Duran Duran, Passes Away at Age 80.

British fashion designer Anthony Price with singer David Bowie
A 1973 photo shows designer Antony Price with David and Angie Bowie at London's King's Cross.

Fashion legend Antony Price, the visionary style architect responsible for some of the most iconic looks associated with artists from David Bowie to Roxy Music and even royalty like Queen Camilla, has passed away at the age of 80.

His reputation was built on his sculptured silhouettes and dramatic aesthetics, such as the light-hued ensembles that appeared in the pop-rock group Duran Duran's landmark music video for "the song Rio".

"Remembering him as a 'visionary' and a 'kind, intelligent and razor-witted friend,' the group posted a remembrance across their platforms."

Price's death comes less than a month after he debuted his most recent collection in London, his first in more than 30 years. The performer Lily Allen showcased a dress evoking the iconic black velvet "so-called 'revenge dress'" historically worn by Diana, Princess of Wales.

A Pioneering Career

Hailing from Yorkshire, where he was born in 1945, Price headed for London at the start of the 1960s to study at the prestigious Royal College of Art.

Shortly after his graduation, he commenced his career designing men's fashion at the company Stirling Copper and was responsible for the body-hugging, buttoned trousers that Sir Mick Jagger sported during the band's "Gimme Shelter" tour in 1969.

He founded his own label in 1979 and presented his inaugural collection a year later. The show featured as its opener outfits on supermodel Jerry Hall, who also wore the bridal gown Price designed for her for her wedding to Sir Mick Jagger.

Working with Legends

A key creative partner of musical chameleon David Bowie, Price created the distinctive jacket the singer wore for his "As The World Falls Down" music video in 1986.

His signature ability to fuse tailoring for all genders along with his masterful technique in shaping form-fitting garments cemented his status as a "true original," in the words of the British Fashion Council.

During the nineties, he began working on pieces for Camilla, now Queen Consort, such as various looks for her American tour after becoming Duchess.

After a career spanning over fifty years, Price presented his final runway show in London just last month in partnership with the design house 16Arlington.

  • Defined Shapes: The core of his aesthetic.
  • Dramatic Impact: Defining an era of music fashion.
  • Genre-Blending Design: Merging menswear with womenswear.
  • Working with Stars and Royalty: Spanning iconic musicians and members of the royal family.

The fashion world mourns the loss to a authentic original whose legacy on fashion and music remains deeply ingrained.

Brian Burns
Brian Burns

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